SA Aquatic & Leisure Centre
A forward-thinking marketing leader who leverages the power of consumer data to drive business growth. Develops relationships and builds highly-effective teams. Delivers results by creating and implementing cost effective growth strategies. Brings 26 years of leadership in retail and business-to-business marketing. Worked on multi-national brands developing “cut-through-the-clutter”marketing strategy and execution, shopper marketing and retail sales activation. Customer persona development and location analytics form the basis of his strategy development.