Julie Sheldrake

Nepean Swim & Fitness

Julie has a degree in Communications from UTS, Sydney, and has worked in Marketing, Promotion, Digital Media, PR and Business Development in the UK and Australia for over 25 years, and in the Australian Swim School Industry for nearly a decade. 

Julie began her career in Sydney at Channel Seven before moving to London and spending a decade working in the music industry, before returning to Australia and spending the next decade at Sony Music Entertainment.  After having 3 children, returning to her hometown of Penrith and training as a fitness instructor whilst on maternity leave, Julie discovered Aqua Aerobics and with it, Learn to Swim and the Aquatic Industry, which is where she has been employed ever since. Julie loves working at a local level promoting swim safety, the importance of swimming lessons, and aquatic health and fitness to the community, and enjoys the opportunity to network with other members of the aquatic community and partner with businesses and ambassadors in other industry’s for mutual growth and benefit.

Julie has a keen desire to continue to learn and develop, and to support others within the organisation and industry to do the same. Julie believes in the power of teamwork and collaboration. Favourite saying: ‘a candles loses nothing by lighting another candle”.

Julie was a Nepean Swim and Fitness customer, beginning each of her children’s swim journeys at six months of age, and is now Marketing and Business Development Manager at Nepean Swim and Fitness who manage the state of the art facility Nepean Aquatic Centre (Penrith, est 2011) and the iconic Eva Bory’s Swim School. (Emu Plains, est 1973).